{"id":16922,"date":"2022-07-21T05:46:42","date_gmt":"2022-07-21T02:46:42","guid":{"rendered":"https:\/\/www.qatifscience.com\/?p=16922"},"modified":"2022-07-21T05:46:42","modified_gmt":"2022-07-21T02:46:42","slug":"%d9%84%d9%85%d8%a7%d8%b0%d8%a7-%d9%86%d9%81%d8%b6%d9%84-%d8%a7%d9%84%d8%a3%d8%b4%d9%8a%d8%a7%d8%a1-%d8%a7%d9%84%d8%aa%d9%8a-%d9%86%d8%a3%d9%84%d9%81%d9%87%d8%a7%d8%9f-%d8%aa%d8%b1%d8%ac%d9%85%d8%a9","status":"publish","type":"post","link":"https:\/\/www.qatifscience.com\/?p=16922","title":{"rendered":"\u0644\u0645\u0627\u0630\u0627 \u0646\u0641\u0636\u0644 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0646\u0623\u0644\u0641\u0647\u0627\u061f &#8211; \u062a\u0631\u062c\u0645\u0629 \u0639\u062f\u0646\u0627\u0646 \u0623\u062d\u0645\u062f \u0627\u0644\u062d\u0627\u062c\u064a"},"content":{"rendered":"<h3 dir=\"ltr\" style=\"text-align: center;\">Why do we prefer things that we are familiar with?<br \/>\nWhat is the Mere Exposure Effect?<br \/>\n<span style=\"font-size: 8pt;\">(The Decision Lab &#8211; \u0645\u0648\u0642\u0639: \u0645\u0639\u0645\u0644 \u0627\u0644\u0642\u0631\u0627\u0631)<\/span><\/h3>\n<p style=\"text-align: center;\"><span style=\"font-size: 18pt; color: #008000;\"><strong>\u00a0\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 (\u0645\u0628\u062f\u0623 \u0627\u0644\u0623\u0644\u0641\u0629)<\/strong><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-16924 aligncenter\" src=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338-300x157.jpg\" alt=\"\" width=\"401\" height=\"210\" srcset=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338-300x157.jpg 300w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338-150x78.jpg 150w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338-110x57.jpg 110w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338-310x162.jpg 310w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338-632x330.jpg 632w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/\u064a\u06338.jpg 640w\" sizes=\"auto, (max-width: 401px) 100vw, 401px\" \/><\/p>\n<p><strong><br \/>\n<span style=\"color: #800000;\">\u0645\u0627 \u0647\u0648 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636\u061f<\/span><\/strong><\/p>\n<p>\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636<sup>(1)<\/sup> \u064a\u0639\u0646\u064a \u0645\u064a\u0644\u0646\u0627 \u0625\u0644\u0649 \u062a\u0641\u0636\u064a\u0644 \u0623\u0634\u064a\u0627\u0621 \u0644\u0645\u062c\u0631\u062f \u0623\u0646\u0646\u0627 \u0646\u0623\u0644\u0641\u0647\u0627. \u00a0\u0644\u0647\u0630\u0627 \u0627\u0644\u0633\u0628\u0628\u060c \u064a\u064f\u0639\u0631\u0641 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<em>\u0623\u0641\u0631\u0627\u062f<\/em> <em>\u063a\u064a\u0631<\/em> <em>\u0645\u0639\u0631\u0648\u0641\u064a\u0646<\/em> <em>\u0645\u0646<\/em> <em>\u062c\u0645\u0627\u0639\u0627\u062a<\/em> <em>\u0639\u0631\u0642\u064a\u0629<\/em> <em>\u0645\u0646<\/em> <em>\u063a\u064a\u0631<\/em> <em>\u062c\u0645\u0627\u0639\u062a\u0647\u0645<\/em><em><sup>(8)<\/sup><\/em> <em>\u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629<\/em> <em>\u0625\u0644\u0649<\/em> <em>\u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0627\u062a<\/em> <em>\u0627\u0644\u0633\u0644\u0648\u0643\u064a\u0629<\/em> <em>\u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629<\/em><em> [<\/em><em>\u0623\u064a<\/em> <em>\u0645\u0627<\/em> <em>\u064a\u062e\u0644\u0642\u0647<\/em> <em>\u0627\u0644\u0641\u0631\u062f<\/em> <em>\u0645\u0646<\/em> <em>\u0628\u064a\u0626\u0629<\/em> <em>\u0645\u0648\u0627\u062a\u064a\u0629<\/em> <em>\u0644\u0647<\/em> <em>\u0648\u0644\u063a\u064a\u0631\u0647<\/em> <em>\u0645\u0646<\/em> <em>\u062e\u0644\u0627\u0644<\/em> <em>\u0642\u0648\u0644\u0647<\/em> <em>\u0648\u0641\u0639\u0644\u0647<\/em><em>] <\/em><em>\u062a\u062c\u0627\u0647<\/em> <em>\u0627\u0644\u0623\u0641\u0631\u0627\u062f<\/em> <em>\u0627\u0644\u0630\u064a\u0646<\/em> <em>\u0627\u0644\u062a\u0642\u064a<\/em> <em>\u0628\u0647\u0645<\/em> <em>\u062d\u062f\u064a\u062b\u064b\u0627<\/em> <em>\u0645\u0646<\/em> <em>\u0630\u0644\u0643<\/em> <em>\u0627\u0644\u0639\u0631\u0642<\/em><em> [<\/em><em>\u0625\u064a<\/em> <em>\u0645\u0646<\/em> <em>\u063a\u064a\u0631<\/em> <em>\u0639\u0631\u0642\u0647<\/em><em>]<\/em><em>\u00a0&#8211; <\/em><em>\u0628\u0627\u062d\u062b\u0629<\/em> <em>\u0639\u0644\u0645<\/em> <em>\u0627\u0644\u0646\u0641\u0633<\/em> <em>\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a<\/em> <em>\u0644\u064a\u0632\u0644\u064a<\/em> <em>\u0632\u064a\u0628\u0631\u0648\u0648\u064a\u062a\u0632<\/em><em> (<\/em><em>Leslie Zebrowitz)<\/em> <em>\u0648\u0622\u062e\u0631\u0648\u0646<\/em><em>.<\/em><\/span><\/p>\n<p>\u0644\u0630\u0627\u060c \u0641\u0625\u0646 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u0642\u062f \u064a\u0631\u0633\u062e \u0627\u0644\u0645\u0639\u0627\u064a\u064a\u0631 \u0627\u0644\u0645\u0624\u0633\u0633\u064a\u0629 \u0648\u0627\u0644\u0645\u062c\u062a\u0645\u0639\u064a\u0629 &#8211; \u0627\u0644\u062a\u064a \u062a\u062d\u062a\u0627\u062c \u0623\u062d\u064a\u0627\u0646\u064b\u0627 \u0625\u0644\u0649 \u0627\u0644\u0645\u0631\u0627\u062c\u0639\u0629 \u0623\u0648\u0627\u0644\u062a\u0631\u0643. \u0644\u0633\u0648\u0621 \u0627\u0644\u062d\u0638\u060c \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u064a\u0641\u0631\u0636 \u0623\u0646\u0647 \u0639\u0644\u0649 \u0635\u0627\u0646\u0639\u064a \u0627\u0644\u0642\u0631\u0627\u0631 \u062f\u0627\u062e\u0644 \u0627\u0644\u0645\u0624\u0633\u0633\u0627\u062a \u0648\u0627\u0644\u0645\u062c\u062a\u0645\u0639 \u062a\u0641\u0636\u064a\u0644 \u0647\u0630\u0647 \u0627\u0644\u0642\u064a\u0645 \u0648\u0623\u0633\u0627\u0644\u064a\u0628\u0647\u0645 \u0641\u064a \u0639\u0645\u0644 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0644\u0623\u0646\u0647\u0627 \u0645\u0623\u0644\u0648\u0641\u0629 \u0644\u062f\u064a\u0647\u0645.<\/p>\n<p><span style=\"color: #800000;\"><strong>\u0644\u0645\u0627\u0630\u0627 \u064a\u062d\u062f\u062b \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636\u061f<\/strong><\/span><\/p>\n<p>\u0644\u0627 \u0646\u062d\u062a\u0627\u062c \u0625\u0644\u0649 \u0623\u0646 \u0646\u0639\u0631\u0641 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0646\u062a\u0639\u0631\u0636 \u0644\u0647\u0627 \u062d\u062a\u0649 \u064a\u0643\u0648\u0646 \u0644\u0623\u0644\u0641\u062a\u0646\u0627 \u0625\u064a\u0627\u0647\u0627 \u062a\u0623\u062b\u064a\u0631 \u0641\u064a \u062a\u0641\u0636\u064a\u0644\u0646\u0627 \u0644\u0647\u0627. \u00a0\u0641\u064a \u0645\u0639\u0638\u0645 \u0627\u0644\u0623\u062d\u064a\u0627\u0646\u060c \u064a\u062d\u062f\u062b \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u0641\u064a \u0627\u0644\u0639\u0642\u0644 \u0627\u0644\u0628\u0627\u0637\u0646\u060c \u0623\u0648 \u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0644\u0627\u0648\u0639\u064a. \u0641\u064a \u0627\u0644\u0648\u0627\u0642\u0639\u060c \u0648\u062c\u062f \u0628\u0627\u062d\u062b\u0648\u0646 \u0623\u0646 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u064a\u0643\u0648\u0646 \u0623\u0642\u0648\u0649 \u0639\u0646\u062f\u0645\u0627 \u0644\u0627 \u0646\u0643\u0648\u0646 \u0645\u062f\u0631\u0643\u064a\u0646 \u0644\u0644\u0645\u0646\u0628\u0647 \/ \u0644\u0644\u0645\u062b\u064a\u0631<sup>(9\u060c 10)<\/sup>.<\/p>\n<p>\u0647\u0646\u0627\u0643 \u0646\u0648\u0639\u0627\u0646 \u0645\u0646 \u0627\u0644\u0623\u0633\u0628\u0627\u0628 \u0627\u0644\u0631\u0626\u064a\u0633\u0629 \u0627\u0644\u062a\u064a \u062a\u062c\u0639\u0644\u0646\u0627 \u0646\u0645\u0627\u0631\u0633 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636:<\/p>\n<p>1- <strong>\u064a\u062d\u062f \u0645\u0646 \u0645\u0633\u062a\u0648\u0649 \u0627\u0644\u0631\u064a\u0628.<\/strong> \u0644\u0627 \u064a\u0633\u0627\u0648\u0631\u0646\u0627 \u0634\u0643 \u0641\u064a \u0627\u0644\u0623\u0645\u0631 \u062d\u064a\u0646 \u064a\u0643\u0648\u0646 \u0645\u0623\u0644\u0648\u0641\u064b\u0627 \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0646\u0627. \u00a0\u0646\u062d\u0646 \u0645\u0641\u0637\u0648\u0631\u0648\u0646 \u0645\u0646 \u0627\u0644\u0646\u0627\u062d\u064a\u0629 \u0627\u0644\u062a\u0637\u0648\u0631\u064a\u0629 \u0644\u0646\u0643\u0648\u0646 \u062d\u0630\u0631\u064a\u0646 \u0645\u0646 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0648\u0627\u0644\u0623\u0645\u0648\u0631 \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0644\u0623\u0646\u0647\u0627 \u0631\u0628\u0645\u0627 \u062a\u0634\u0643\u0644 \u062e\u0637\u0631\u064b\u0627 \u0639\u0644\u064a\u0646\u0627. \u00a0\u0646\u0638\u0631\u064b\u0627 \u0644\u0623\u0646\u0646\u0627 \u0646\u0644\u0627\u062d\u0638 \u0634\u064a\u0626\u064b\u0627 \u0645\u0627 \u0628\u0634\u0643\u0644 \u0645\u062a\u0643\u0631\u0631 \u062f\u0648\u0646 \u0623\u0646 \u0646\u0644\u0627\u062d\u0638 \u0622\u062b\u0627\u0631 \u0633\u064a\u0626\u0629 \u0645\u062a\u0631\u062a\u0628\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643 \u060c \u0646\u0633\u062a\u0646\u062a\u062c \u0623\u0646\u0647 \u0622\u0645\u0646. \u062a\u062e\u064a\u0644 \u0623\u0646\u0643 \u0631\u062c\u0644 \u062a\u0639\u064a\u0634 \u0641\u064a \u0643\u0647\u0641\u060c \u0648\u0648\u062c\u062f\u062a \u0646\u0648\u0639\u064a\u0646 \u0645\u0646 \u0627\u0644\u062b\u0645\u0627\u0631: \u0648\u0627\u062d\u062f\u0629 \u0631\u0623\u064a\u062a\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0627\u0628\u0642\u060c \u0648\u0623\u062e\u0631\u0649 \u0644\u0645 \u062a\u0631\u0647\u0627 \u0642\u0637. \u0623\u064a \u0641\u0627\u0643\u0647\u0629 \u0645\u0646\u0647\u0645\u0627 \u0633\u062a\u0623\u0643\u0644 \u0639\u0644\u0649 \u0627\u0644\u0623\u0631\u062c\u062d\u061f \u0631\u062c\u0627\u0644 \u0627\u0644\u0643\u0647\u0648\u0641 \u0627\u0644\u0630\u064a\u0646 \u0627\u062e\u062a\u0627\u0631\u0648\u0627 \u0627\u0644\u0639\u064a\u0634 \u0641\u064a \u0627\u0644\u0623\u062f\u063a\u0627\u0644 \u0627\u0644\u062a\u064a \u0644\u0645 \u064a\u0631\u0648\u0647\u0627 \/ \u064a\u0623\u0644\u0641\u0648\u0647\u0627 \u0645\u0646 \u0642\u0628\u0644 \u0644\u0627 \u064a\u0628\u0642\u0648\u0646 \u0639\u0644\u0649 \u0642\u064a\u062f \u0627\u0644\u062d\u064a\u0627\u0629 \u0637\u0648\u064a\u0644\u064b\u0627 (\u0644\u0623\u0633\u0628\u0627\u0628 \u0645\u0639\u0631\u0648\u0641\u0629 \u0644\u0627 \u062a\u062d\u062a\u0627\u062c \u0627\u0644\u0649 \u0628\u064a\u0627\u0646). \u0644\u0630\u0644\u0643 \u0645\u0646 \u0627\u0644\u0646\u0627\u062d\u064a\u0629 \u0627\u0644\u062a\u0637\u0648\u0631\u064a\u0629 \u0644\u062f\u064a\u0646\u0627 \u0627\u0644\u0645\u0632\u064a\u062f \u0645\u0646 \u0627\u0644\u0645\u0634\u0627\u0639\u0631 \u0627\u0644\u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u062a\u062c\u0627\u0647 \u0627\u0644\u0646\u0627\u0633 \u0627\u0644\u0630\u064a \u0631\u0623\u064a\u0646\u0627\u0647\u0645 \u0648\u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0631\u0623\u064a\u0646\u0627\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0627\u0628\u0642 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0627\u0644\u063a\u0631\u0628\u0627\u0621 \u0623\u0648 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0644\u0645 \u0646\u0631\u0647\u0627 \u0642\u0637.<\/p>\n<p>2- <strong>\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u064a\u062c\u0639\u0644 \u0627\u0644\u0641\u0647\u0645 \u0648\u0627\u0644\u062a\u0641\u0633\u064a\u0631 \u0623\u0633\u0647\u0644.<\/strong> \u0641\u064a\u0645\u0627 \u064a\u064f\u0639\u0631\u0641 \u0628\u0627\u0633\u0645 &#8220;\u0633\u0644\u0627\u0633\u0629 \u0627\u0644\u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u062d\u0633\u064a<sup>(11\u060c 12)<\/sup>&#8220;\u060c \u00a0\u0646\u062d\u0646 \u0642\u0627\u062f\u0631\u0648\u0646 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0648\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0631\u0623\u064a\u0646\u0627\u0647\u0627 \u0628\u0627\u0644\u0641\u0639\u0644 \u0645\u0646 \u0642\u0628\u0644. \u00a0\u062e\u0630 \u0627\u0644\u062a\u0627\u0644\u064a \u0645\u062b\u0644\u064b\u0627: \u0628\u0627\u0644\u0646\u0633\u0628\u0629 \u0644\u0645\u0639\u0638\u0645\u0646\u0627\u060c \u0641\u0647\u0645 \u0627\u0644\u0623\u0641\u0644\u0627\u0645 \u0627\u0644\u062a\u064a \u0645\u062c\u0631\u064a\u0627\u062a \u0623\u062d\u062f\u0627\u062b\u0647\u0627 \u0645\u0639\u0642\u062f\u0629 \u0639\u0627\u062f\u0629\u064b \u0645\u0627 \u064a\u0635\u0628\u062d \u0641\u0647\u0645\u0647\u0627 \u0623\u0633\u0647\u0644 \u0641\u064a \u0627\u0644\u0645\u0631\u0629 \u0627\u0644\u062b\u0627\u0646\u064a\u0629 \u0627\u0644\u062a\u064a \u0646\u0634\u0627\u0647\u062f\u0647\u0627 \u0641\u064a\u0647\u0627. \u0647\u0630\u0627 \u0644\u0623\u0646 \u0645\u062c\u0631\u064a\u0627\u062a \u0623\u062d\u062f\u0627\u062b \u0648\u0634\u062e\u0635\u064a\u0627\u062a \u0627\u0644\u0641\u064a\u0644\u0645 \u062a\u0635\u0628\u062d \u0645\u0623\u0644\u0648\u0641\u0629 \u0644\u0646\u0627\u060c \u0645\u0645\u0627 \u064a\u0642\u0644\u0644 \u0645\u0646 \u0643\u0645\u064a\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0627\u0644\u062a\u064a \u064a\u062d\u062a\u0627\u062c \u0627\u0644\u0639\u0642\u0644 \u0644\u0645\u0639\u0627\u0644\u062c\u062a\u0647\u0627. \u0639\u0642\u0648\u0644\u0646\u0627 \u0639\u0645\u0648\u0645\u064b\u0627 \u062a\u0628\u062d\u062b \u0639\u0646 \u0627\u0644\u0645\u0633\u0627\u0631 \u0627\u0644\u0623\u0642\u0644 \u0645\u0642\u0627\u0648\u0645\u0629\u060c \u0648\u0644\u0630\u0627 \u0641\u0625\u0646\u0646\u0627 \u0646\u0641\u0636\u0644 \u0627\u0644\u0645\u062b\u064a\u0631\u0627\u062a \/ \u0627\u0644\u0645\u0646\u0628\u0647\u0627\u062a \u0627\u0644\u062a\u064a \u0628\u0627\u0644\u0641\u0639\u0644 \u062a\u0639\u0631\u0636\u0646\u0627 \u0644\u0647\u0627 \u0641\u064a \u0627\u0644\u0633\u0627\u0628\u0642.<\/p>\n<figure id=\"attachment_16929\" aria-describedby=\"caption-attachment-16929\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-16929\" src=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-300x146.png\" alt=\"\" width=\"300\" height=\"146\" srcset=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-300x146.png 300w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-150x73.png 150w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-768x374.png 768w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-110x54.png 110w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-310x151.png 310w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1-660x322.png 660w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/07\/effective-comms-1024x499-1.png 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-16929\" class=\"wp-caption-text\"><span style=\"color: #0000ff; font-size: 8pt;\">\u0645\u0635\u062f\u0631 \u0627\u0644\u0635\u0648\u0631\u0629: 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\u0631\u0648\u0628\u0631\u062a \u0632\u0627\u064a\u0648\u0646\u062a\u0633 (Robert Zajonc) \u0641\u064a \u0639\u0627\u0645 1968. \u0648\u0641\u064a \u062a\u062c\u0627\u0631\u0628\u0647\u060c \u0627\u062e\u062a\u0628\u0631 \u0632\u0627\u064a\u0648\u0646\u062a\u0633 \u0643\u064a\u0641 \u0627\u0633\u062a\u062c\u0627\u0628 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0644\u0643\u0644\u0645\u0627\u062a \u0648\u0634\u062e\u0635\u064a\u0627\u062a \u0635\u064a\u0646\u064a\u0629 \u0645\u062e\u062a\u0644\u0642\u0629. \u062b\u0645 \u0639\u0631\u0636\u062a \u0647\u0630\u0647 \u0627\u0644\u0634\u062e\u0635\u064a\u0627\u062a \u0639\u0644\u0649 \u0627\u0644\u0645\u0634\u0627\u0631\u0643\u064a\u0646 \u0641\u064a \u0627\u0644\u062a\u062c\u0631\u0628\u0629 \u0628\u0639\u062f\u062f \u0645\u062e\u062a\u0644\u0641 \u0645\u0646 \u0627\u0644\u0645\u0631\u0627\u062a\u060c \u062b\u0645 \u0627\u062e\u062a\u0628\u0631\u062a \u0645\u0648\u0627\u0642\u0641\u0647\u0645 \u062a\u062c\u0627\u0647 \u0647\u0630\u0647 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\u0628\u0634\u0643\u0644 \u062e\u0627\u0635 \u0628\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636. \u0648\u062c\u062f\u062a \u062f\u0631\u0627\u0633\u0629 \u0646\u0634\u0631\u0647\u0627 \u0639\u0627\u0645 2015 \u0627\u0644\u062e\u0628\u064a\u0631 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a \u063a\u0648\u0631 \u0647\u0648\u0628\u0631\u0645\u0627\u0646 (Gur Huberman) \u0623\u0646 \u0627\u0644\u0645\u062a\u062f\u0627\u0648\u0644\u064a\u0646 \u0641\u064a \u0627\u0644\u0627\u0633\u0648\u0627\u0642 \u0627\u0644\u0645\u0627\u0644\u064a\u0629 [\u0627\u0644\u0630\u064a\u0646 \u064a\u0634\u062a\u0631\u0648\u0646 \u0648\u064a\u0628\u064a\u0639\u0648\u0646 \u0627\u0644\u0623\u0633\u0647\u0645 \u0648\u0627\u0644\u0633\u0646\u062f\u0627\u062a \u0648\u0627\u0644\u0623\u0635\u0648\u0644 \u0644\u0635\u0627\u0644\u062d \u0645\u0633\u062a\u062b\u0645\u0631\u064a\u0646] \u0643\u0627\u0646\u0648\u0627 \u0623\u0643\u062b\u0631 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\u0627\u0644\u0646\u0641\u0648\u0631 \u0648\u0627\u0644\u062e\u0648\u0641 \u0645\u0646 &#8211; \u0627\u0644\u063a\u0631\u064a\u0628 \u0648\u0627\u0644\u0628\u0639\u064a\u062f&#8221; &#8211; \u0627\u0644\u062e\u0628\u064a\u0631 \u0627\u0644\u0627\u0642\u062a\u0635\u0627\u062f\u064a \u063a\u0648\u0631 \u0647\u0648\u0628\u0631\u0645\u0627\u0646.<\/em><\/span><\/p>\n<p><span style=\"color: #800000;\"><strong>\u0627\u0644\u062e\u0644\u0627\u0635\u0629<\/strong><\/span><\/p>\n<p><strong>\u0645\u0627 \u0647\u0648 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636\u061f<\/strong><\/p>\n<p>\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u0647\u0648 \u0645\u064a\u0644\u0646\u0627 \u0625\u0644\u0649 \u0627\u0638\u0647\u0627\u0631 \u062a\u0641\u0636\u064a\u0644\u0627\u062a \u0644\u0644\u0623\u0634\u064a\u0627\u0621 \u0644\u0645\u062c\u0631\u062f \u0623\u0646\u0647\u0627 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\u0627\u0644\u062c\u062f\u064a\u062f\u0629 \u0644\u0623\u0646\u0647\u0627 \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0634\u0643\u0644 \u062e\u0637\u0631\u064b\u0627 \u0639\u0644\u064a\u0646\u0627. \u00a0\u0634\u0639\u0648\u0631\u0646\u0627 \u0628\u0627\u0644\u0631\u064a\u0628 \u064a\u062a\u0644\u0627\u0634\u0649 \u0639\u0646\u062f\u0645\u0627 \u0646\u0631\u0649 \u0627\u0644\u0634\u064a\u0621 \u0628\u0634\u0643\u0644 \u0645\u062a\u0643\u0631\u0631 \u062f\u0648\u0646 \u0623\u0646 \u0646\u0644\u0627\u062d\u0638 \u062a\u0623\u062b\u064a\u0631\u0627\u062a \u0633\u064a\u0626\u0629 \u0645\u062a\u0631\u062a\u0628\u0629 \u0639\u0644\u064a\u0647. <strong>\u062b\u0627\u0646\u064a\u064b\u0627\u060c<\/strong> \u0641\u064a\u0645\u0627 \u064a\u064f\u0639\u0631\u0641 \u0628\u0627\u0633\u0645 &#8220;\u0633\u0644\u0627\u0633\u0629 \u0627\u0644\u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u062d\u0633\u064a&#8221; \u060c \u0646\u062d\u0646 \u0642\u0627\u062f\u0631\u0648\u0646 \u0628\u0634\u0643\u0644 \u0623\u0641\u0636\u0644 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0648\u062a\u0641\u0633\u064a\u0631 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u062a\u064a \u0631\u0623\u064a\u0646\u0627\u0647\u0627 \u0628\u0627\u0644\u0641\u0639\u0644 \u0633\u0627\u0628\u0642\u064b\u0627. \u00a0\u062a\u0628\u062d\u062b \u0639\u0642\u0648\u0644\u0646\u0627 \u0639\u0645\u0648\u0645\u064b\u0627 \u0639\u0646 \u0627\u0644\u0645\u0633\u0627\u0631 \u0627\u0644\u0623\u0642\u0644 \u0645\u0642\u0627\u0648\u0645\u0629\u060c \u0648\u0644\u0630\u0627 \u0641\u0625\u0646\u0646\u0627 \u0646\u0641\u0636\u0644 \u0627\u0644\u0645\u062b\u064a\u0631\u0627\u062a \/ \u0627\u0644\u0645\u0646\u0628\u0647\u0627\u062a \u0627\u0644\u062a\u064a \u062a\u0639\u0631\u0636\u0646\u0627 \u0644\u0647\u0627 \u0628\u0627\u0644\u0641\u0639\u0644.<\/p>\n<p style=\"text-align: center;\"><strong>\u0634\u0627\u0647\u062f \u0627\u0644\u0641\u064a\u062f\u064a\u0648 \u062d\u0648\u0644 \u0645\u0628\u062f\u0623 \u0627\u0644\u0623\u0644\u0641\u0629:<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-4805 aligncenter\" src=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2020\/02\/clipart-arrow-256x256-fec9.png\" alt=\"\" width=\"19\" height=\"18\" srcset=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2020\/02\/clipart-arrow-256x256-fec9.png 256w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2020\/02\/clipart-arrow-256x256-fec9-150x142.png 150w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2020\/02\/clipart-arrow-256x256-fec9-79x75.png 79w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2020\/02\/clipart-arrow-256x256-fec9-175x165.png 175w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2020\/02\/clipart-arrow-256x256-fec9-217x205.png 217w\" sizes=\"auto, (max-width: 19px) 100vw, 19px\" \/><\/p>\n<p><iframe loading=\"lazy\" title=\"The importance of The Mere-Exposure Effect\" width=\"618\" height=\"348\" src=\"https:\/\/www.youtube.com\/embed\/av7c8XzazDE?start=13&#038;feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<h5><strong>\u0645\u0635\u0627\u062f\u0631 \u0645\u0646 \u062f\u0627\u062e\u0644 \u0648\u062e\u0627\u0631\u062c \u0627\u0644\u0646\u0635:<\/strong><br \/>\n1- &#8220;\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 (Mere-exposure effect)\u060c \u0647\u0648 \u0638\u0627\u0647\u0631\u0629 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B9%D9%84%D9%85_%D8%A7%D9%84%D9%86%D9%81%D8%B3\">\u0646\u0641\u0633\u064a\u0629<\/a> \u062a\u0648\u0636\u062d \u0645\u064a\u0644 \u0627\u0644\u0646\u0627\u0633 \u0625\u0644\u0649 \u062a\u0641\u0636\u064a\u0644 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0644\u0645\u062c\u0631\u062f \u0623\u0646\u0647\u0645 \u064a\u0623\u0644\u0641\u0648\u0646\u0647\u0627.\u00a0 \u0641\u064a <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B9%D9%84%D9%85_%D8%A7%D9%84%D9%86%D9%81%D8%B3_%D8%A7%D9%84%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9%D9%8A\">\u0639\u0644\u0645 \u0627\u0644\u0646\u0641\u0633 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a<\/a>\u060c \u064a\u0633\u0645\u0649 \u0647\u0630\u0627 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0623\u062d\u064a\u0627\u0646\u064b\u0627 \u0645\u0628\u062f\u0623 \u0627\u0644\u0623\u064f\u0644\u0641\u0629\u060c \u0648\u0623\u064f\u062b\u0628\u062a \u0647\u0630\u0647 \u0627\u0644\u062a\u0623\u062b\u064a\u0631 \u0628\u0627\u0644\u0639\u062f\u064a\u062f \u0645\u0646 \u0627\u0644\u0623\u0634\u064a\u0627\u0621 \u0627\u0644\u0645\u062e\u062a\u0644\u0641\u0629\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0627\u0644\u0643\u0644\u0645\u0627\u062a <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%85%D9%82%D8%A7%D8%B7%D8%B9_%D8%B5%D9%8A%D9%86%D9%8A%D8%A9\">\u0648\u0627\u0644\u0645\u0642\u0627\u0637\u0639 \u0627\u0644\u0635\u064a\u0646\u064a\u0629<\/a> \u0648\u0627\u0644\u0644\u0648\u062d\u0627\u062a \u0648\u0627\u0644\u0623\u0635\u0648\u0627\u062a <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%85%D8%B6%D9%84%D8%B9\">\u0648\u0627\u0644\u0623\u0634\u0643\u0627\u0644 \u0627\u0644\u0647\u0646\u062f\u0633\u064a\u0629<\/a>.\u00a0 \u0641\u064a \u062f\u0631\u0627\u0633\u0629 \u062c\u0627\u0630\u0628\u064a\u0629 \u0627\u0644\u0623\u0634\u062e\u0627\u0635\u060c \u0648\u064f\u062c\u062f \u0623\u0646\u0647 \u0643\u0644\u0645\u0627 \u0632\u0627\u062f\u062a \u0631\u0624\u064a\u0629 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0644\u0628\u0639\u0636\u0647\u0645\u060c \u0643\u0644\u0645\u0627 \u0643\u0627\u0646\u0648\u0627 \u0623\u0643\u062b\u0631 \u0623\u064f\u0644\u0641\u0629.\u00a0 \u0625\u0646 \u0627\u0644\u062a\u0637\u0628\u064a\u0642 \u0627\u0644\u0623\u0643\u062b\u0631 \u0648\u0636\u0648\u062d\u064b\u0627 \u0644\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u0647\u0648 \u0641\u064a \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a\u060c \u0644\u0643\u0646 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u062d\u0648\u0644 \u0641\u0639\u0627\u0644\u064a\u062a\u0647 \u0641\u064a \u062a\u0639\u0632\u064a\u0632 \u0645\u0648\u0627\u0642\u0641 \u0627\u0644\u0645\u0633\u062a\u0647\u0644\u0643\u064a\u0646 \u062a\u062c\u0627\u0647 \u0634\u0631\u0643\u0627\u062a \u0648\u0645\u0646\u062a\u062c\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u0643\u0627\u0646\u062a \u063a\u064a\u0631 \u062d\u0627\u0633\u0645\u0629. \u00a0\u0627\u062e\u062a\u0628\u0631\u062a \u0625\u062d\u062f\u0649 \u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 \u0641\u064a \u0634\u0631\u064a\u0637 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0639\u0644\u0649 \u0634\u0627\u0634\u0629 \u0627\u0644\u0643\u0645\u0628\u064a\u0648\u062a\u0631. \u0637\u064f\u0644\u0628 \u0645\u0646 \u0627\u0644\u0637\u0644\u0627\u0628 \u0641\u064a \u0627\u0644\u0645\u0631\u062d\u0644\u0629\u00a0 \u0627\u0644\u062c\u0627\u0645\u0639\u064a\u0629 \u0642\u0631\u0627\u0621\u0629 \u0645\u0642\u0627\u0644 \u0639\u0644\u0649 \u0627\u0644\u0643\u0645\u0628\u064a\u0648\u062a\u0631 \u0628\u064a\u0646\u0645\u0627 \u064a\u0645\u0631\u0631 \u0634\u0631\u064a\u0637 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u064a \u0623\u0639\u0644\u0649 \u0627\u0644\u0634\u0627\u0634\u0629. \u00a0\u0623\u0638\u0647\u0631\u062a \u0627\u0644\u0646\u062a\u0627\u0626\u062c \u0623\u0646 \u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0637\u0644\u0627\u0628 \u0627\u0644\u062a\u064a \u0634\u0627\u0647\u062f\u062a \u0627\u0644\u0627\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u062c\u0627\u0631\u064a \u0635\u0646\u0641\u062a \u0627\u0644\u0625\u0639\u0644\u0627\u0646 \u0627\u0644\u062a\u062c\u0627\u0631\u064a \u0625\u064a\u062c\u0627\u0628\u064a\u064b\u0627 \u0628\u0634\u0643\u0644 \u0623\u0643\u062b\u0631 \u0645\u0646 \u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0627\u0644\u0623\u062e\u0631\u0649 \u0627\u0644\u062a\u064a \u0645\u064f\u0631\u0631\u062a \u0628\u0648\u062a\u064a\u0631\u0629 \u0623\u0642\u0644 \u0623\u0648 \u0627\u0644\u062a\u064a \u0644\u0645 \u062a\u064f\u0645\u0631\u0631 \u0642\u0637. \u0645\u0645\u0627 \u064a\u062f\u0639\u0645 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636&#8221;. \u0645\u0642\u062a\u0628\u0633 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646: <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%AA%D8%A3%D8%AB%D9%8A%D8%B1_%D8%A7%D9%84%D8%AA%D8%B9%D8%B1%D8%B6_%D8%A7%D9%84%D9%85%D8%AD%D8%B6\">https:\/\/ar.wikipedia.org\/wiki\/\u062a\u0623\u062b\u064a\u0631_\u0627\u0644\u062a\u0639\u0631\u0636_\u0627\u0644\u0645\u062d\u0636<\/a><br \/>\n2- &#8220;\u0627\u0644\u062a\u062d\u064a\u0632 \u0627\u0644\u0645\u0639\u0631\u0641\u064a (Cognitive bias) \u0648\u0647\u0648 \u0641\u0643\u0631\u0629 \u0642\u0648\u064a\u0629 \u0645\u0633\u0628\u0642\u0629 \u0639\u0646 \u0634\u062e\u0635 \u0645\u0627 \u0623\u0648 \u0634\u064a\u0621 \u0645\u0627\u060c \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0646\u0645\u062a\u0644\u0643\u0647\u0627 \u0623\u0648 \u0646\u062f\u0631\u0643\u0647\u0627 \u0623\u0648 \u0646\u0641\u062a\u0642\u062f\u0647\u0627\u060c \u0648\u0647\u0630\u0647 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0627\u0644\u0645\u0633\u0628\u0642\u0629 \u0647\u064a \u0627\u062e\u062a\u0635\u0627\u0631\u0627\u062a \/ \u0627\u062e\u062a\u0632\u0627\u0644\u0627\u062a \u0639\u0642\u0644\u064a\u0629 \u064a\u0646\u062a\u062c\u0647\u0627 \u0627\u0644\u062f\u0645\u0627\u063a \u0627\u0644\u0628\u0634\u0631\u064a \u0644\u062a\u0633\u0631\u064a\u0639 \u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a\u060c \u0644\u0645\u0633\u0627\u0639\u062f\u062a\u0647 \u0628\u0633\u0631\u0639\u0629 \u0639\u0644\u0649 \u0641\u0647\u0645 \u0645\u0627 \u064a\u0631\u0627\u0647 \u060c \u062a\u0639\u0645\u0644 \u0627\u0644\u0623\u0646\u0648\u0627\u0639 \u0627\u0644\u0639\u062f\u064a\u062f\u0629 \u0645\u0646 \u0627\u0644\u062a\u062d\u064a\u0632 \u0627\u0644\u0645\u0639\u0631\u0641\u064a \u0643\u0623\u062e\u0637\u0627\u0621 \u0645\u0646\u0647\u062c\u064a\u0629 \u0641\u064a \u0637\u0631\u064a\u0642\u0629 \u062a\u0641\u0643\u064a\u0631 \u0627\u0644\u0641\u0631\u062f \u0627\u0644\u0634\u062e\u0635\u064a\u0629\u060c \u0648\u0627\u0644\u062a\u064a \u062a\u0646\u0634\u0623 \u0645\u0646 \u062a\u0635\u0648\u0631\u0627\u062a \u0647\u0630\u0627 \u0627\u0644\u0641\u0631\u062f \u0623\u0648 \u0645\u0644\u0627\u062d\u0638\u0627\u062a\u0647 \u0623\u0648 \u0648\u062c\u0647\u0627\u062a \u0646\u0638\u0631\u0647\u060c \u0647\u0646\u0627\u0643 \u0623\u0645\u062b\u0644\u0629 \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0627\u0644\u062a\u062d\u064a\u0632 \u0627\u0644\u0630\u064a \u064a\u0639\u0627\u0646\u064a \u0645\u0646\u0647 \u0627\u0644\u0623\u0634\u062e\u0627\u0635 \u0648\u0627\u0644\u0630\u064a \u064a\u0624\u062b\u0631 \u0641\u064a \u0637\u0631\u064a\u0642\u0629 \u062a\u0641\u0643\u064a\u0631\u0646\u0627 \u0648\u062a\u0635\u0631\u0641\u0627\u062a\u0646\u0627 \u0648\u062a\u0624\u062b\u0631 \u0641\u064a\u0647\u060c \u0628\u0627\u0644\u0625\u0636\u0627\u0641\u0629 \u0625\u0644\u0649 \u0639\u0645\u0644\u064a\u0629 \u0627\u062a\u062e\u0627\u0630\u0646\u0627 \u0627\u0644\u0642\u0631\u0627\u0631 \u062a\u062c\u0639\u0644 \u0627\u0644\u062a\u062d\u064a\u0632\u0627\u062a \u0645\u0646 \u0627\u0644\u0635\u0639\u0628 \u0639\u0644\u0649 \u0627\u0644\u0646\u0627\u0633 \u062a\u0628\u0627\u062f\u0644 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062f\u0642\u064a\u0642\u0629 \u0623\u0648 \u0627\u0633\u062a\u0646\u0628\u0627\u0637 \u0627\u0644\u062d\u0642\u0627\u0626\u0642\u060c \u0648\u064a\u0624\u062f\u064a \u0627\u0644\u062a\u062d\u064a\u0632 \u0627\u0644\u0645\u0639\u0631\u0641\u064a \u0625\u0644\u0649 \u062a\u0634\u0648\u064a\u0647 \u062a\u0641\u0643\u064a\u0631\u0646\u0627 \u0627\u0644\u0646\u0642\u062f\u064a\u060c \u0645\u0645\u0627 \u064a\u0624\u062f\u064a \u0625\u0644\u0649 \u0627\u062d\u062a\u0645\u0627\u0644 \u0627\u0633\u062a\u0645\u0631\u0627\u0631 \u0627\u0644\u0645\u0641\u0627\u0647\u064a\u0645 \u0627\u0644\u062e\u0627\u0637\u0626\u0629 \u0623\u0648 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0645\u0636\u0644\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0644\u062d\u0642 \u0627\u0644\u0636\u0631\u0631 \u0628\u0627\u0644\u0622\u062e\u0631\u064a\u0646.\u00a0 \u062a\u0642\u0648\u062f\u0646\u0627 \u0627\u0644\u062a\u062d\u064a\u0632\u0627\u062a \u0625\u0644\u0649 \u062a\u062c\u0646\u0628 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u0643\u0648\u0646 \u063a\u064a\u0631 \u0645\u0631\u062d\u0628 \u0628\u0647\u0627 \u0623\u0648 \u063a\u064a\u0631 \u0645\u0631\u064a\u062d\u0629\u060c \u0628\u062f\u0644\u0627\u064b \u0645\u0646 \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u062a\u064a \u0642\u062f \u062a\u0642\u0648\u062f\u0646\u0627 \u0625\u0644\u0649 \u0646\u062a\u064a\u062c\u0629 \u0623\u0643\u062b\u0631 \u062f\u0642\u0629\u060c \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u062c\u0639\u0644\u0646\u0627 \u0627\u0644\u062a\u062d\u064a\u0632\u0627\u062a \u0623\u064a\u0636\u064b\u0627 \u0646\u0631\u0649 \u0623\u0646\u0645\u0627\u0637\u064b\u0627 \u0623\u0648 \u0631\u0648\u0627\u0628\u0637 \u0628\u064a\u0646 \u0623\u0641\u0643\u0627\u0631 \u063a\u064a\u0631 \u0645\u0648\u062c\u0648\u062f\u0629 \u0628\u0627\u0644\u0636\u0631\u0648\u0631\u0629&#8221; \u060c \u0645\u0642\u062a\u0628\u0633 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646: <a href=\"https:\/\/www.almrsal.com\/post\/1071565\">https:\/\/www.almrsal.com\/post\/1071565<\/a><br \/>\n3- &#8220;\u0641\u0646 \u0627\u0644\u0623\u0643\u0644 (Gastronomy) \u0647\u0648 \u062f\u0631\u0627\u0633\u0629 \u0627\u0644\u0639\u0644\u0627\u0642\u0629 \u0628\u064a\u0646 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%AB%D9%82%D8%A7%D9%81%D8%A9\">\u0627\u0644\u062b\u0642\u0627\u0641\u0629<\/a> <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B7%D8%B9%D8%A7%D9%85\">\u0648\u0627\u0644\u063a\u0630\u0627\u0621<\/a>. \u0648\u0647\u0648 \u0643\u062b\u064a\u0631\u0627 \u0645\u0627 \u064a\u0639\u062a\u0642\u062f \u062e\u0637\u0623 \u0623\u0646 \u0645\u0635\u0637\u0644\u062d \u0641\u0646 \u0627\u0644\u0623\u0643\u0644 \u064a\u0634\u064a\u0631 \u062d\u0635\u0631\u064b\u0627 \u0625\u0644\u0649 \u0641\u0646 \u0627\u0644\u0637\u0647\u0648 (\u0627\u0646\u0638\u0631 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%81%D9%86_%D8%A7%D9%84%D8%B7%D8%A8%D8%AE\">\u0641\u0646\u0648\u0646 \u0627\u0644\u0637\u0628\u062e<\/a>)\u060c \u0644\u0643\u0646\u0647 \u0644\u0627 \u064a\u0645\u062b\u0644 \u0633\u0648\u0649 \u062c\u0632\u0621 \u0635\u063a\u064a\u0631 \u0645\u0646 \u0647\u0630\u0627 \u0627\u0644\u0646\u0638\u0627\u0645: \u0644\u0627 \u064a\u0645\u0643\u0646 \u062f\u0627\u0626\u0645\u0627 \u0623\u0646 \u064a\u0642\u0627\u0644 \u0627\u0646 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B7%D8%A8%D8%A7%D8%AE\">\u0627\u0644\u0637\u0628\u0627\u062e<\/a> \u0647\u0648 \u0623\u064a\u0636\u064b\u0627 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B0%D9%88%D8%A7%D9%82%D8%A9\">\u0627\u0644\u0630\u0648\u0627\u0642\u0629<\/a>. \u0641\u0646 \u0627\u0644\u0623\u0643\u0644 \u0647\u0648 \u062f\u0631\u0627\u0633\u0629 \u0645\u062e\u062a\u0644\u0641 \u0627\u0644\u0645\u0643\u0648\u0646\u0627\u062a \u0627\u0644\u062b\u0642\u0627\u0641\u064a\u0629 \u0645\u0639 \u0627\u0644\u063a\u0630\u0627\u0621 \u0628\u0627\u0639\u062a\u0628\u0627\u0631\u0647 \u0627\u0644\u0645\u062d\u0648\u0631 \u0627\u0644\u0631\u0626\u064a\u0633. \u00a0\u0648\u0647\u0643\u0630\u0627 \u064a\u062a\u0639\u0644\u0642 \u0627\u0644\u0623\u0645\u0631 \u0628\u0627\u0644\u0641\u0646\u0648\u0646 \u0627\u0644\u062c\u0645\u064a\u0644\u0629 \u0648\u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629\u060c \u0648\u062d\u062a\u0649 \u0628\u0627\u0644\u0639\u0644\u0648\u0645 \u0627\u0644\u0637\u0628\u064a\u0639\u064a\u0629 \u0645\u0646 \u062d\u064a\u062b \u0627\u0644\u0646\u0638\u0627\u0645 \u0627\u0644\u063a\u0630\u0627\u0626\u064a \u0644\u0644\u062c\u0633\u0645 \u0627\u0644\u0628\u0634\u0631\u064a&#8221; \u060c \u0645\u0642\u062a\u0628\u0633 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646:\u00a0<a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%81%D9%86_%D8%A7%D9%84%D8%A3%D9%83%D9%84\">https:\/\/ar.wikipedia.org\/wiki\/\u0641\u0646_\u0627\u0644\u0623\u0643\u0644<\/a><br \/>\n4- <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%86%D9%85%D9%88%D8%B0%D8%AC_%D8%A3%D8%B9%D9%85%D8%A7%D9%84\">https:\/\/ar.wikipedia.org\/wiki\/\u0646\u0645\u0648\u0630\u062c_\u0623\u0639\u0645\u0627\u0644<\/a><br \/>\n5- <a href=\"https:\/\/www.strategicbusinessinsights.com\/about\/featured\/2011\/2011-05-familiarityobstacle.shtml\">https:\/\/www.strategicbusinessinsights.com\/about\/featured\/2011\/2011-05-familiarityobstacle.shtml<\/a><br \/>\n6- \u061b\u0627\u0644\u0635\u0648\u0631\u0629 \u0627\u0644\u0646\u0645\u0637\u064a\u0629 \u0623\u0648 \u0627\u0644\u0642\u0627\u0644\u0628 \u0627\u0644\u0646\u0645\u0637\u064a (\u0648\u0623\u062d\u064a\u0627\u0646\u0627 \u062a\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u0645\u0637\u064a\u0629) \u062a\u0639\u0646\u064a \u0627\u0644\u062d\u0643\u0645 \u0627\u0644\u0635\u0627\u062f\u0631 \u0644\u0648\u062c\u0648\u062f \u0641\u0643\u0631\u0629 \u0645\u0633\u0628\u0642\u0629 \u0641\u064a \u0634\u064a\u0648\u0639 \u0641\u0643\u0631\u0629 \u0645\u0639\u0646\u064a\u0629 \u0639\u0646 \u0641\u0626\u0629 \u0645\u0639\u064a\u0646\u0629\u060c \u0641\u064a\u0642\u0648\u0645 \u0627\u0644\u0645\u062f\u0639\u064a \u0628\u0625\u0644\u0628\u0627\u0633\u0647\u0627 \u0635\u0641\u0629 \u0627\u0644\u0639\u0645\u0648\u0645\u064a\u0629 \u0623\u0648 \u0641\u0643\u0631\u0629 \u0645\u0633\u0628\u0642\u0629 \u062a\u0636\u0641\u064a \u0635\u0641\u0627\u062a \u0645\u0639\u064a\u0646\u0629 \u0639\u0644\u0649 \u0643\u0644 \u0623\u0641\u0631\u0627\u062f <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B7%D8%A8%D9%82%D8%A9_%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9%D9%8A%D8%A9\">\u0637\u0628\u0642\u0629<\/a> \u0623\u0648 \u0645\u062c\u0645\u0648\u0639\u0629. \u0648\u0627\u0634\u062a\u0642 \u0645\u0646\u0647\u0645\u0627 \u0641\u0639\u0644 \u0641\u0642\u064a\u0644 \u0627\u0644\u062a\u0646\u0645\u064a\u0637 \u0648\u0627\u0644\u0642\u0648\u0644\u0628\u0629&#8221; \u060c \u0645\u0642\u062a\u0628\u0633 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646:<br \/>\n<a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B5%D9%88%D8%B1%D8%A9_%D9%86%D9%85%D8%B7%D9%8A%D8%A9\">https:\/\/ar.wikipedia.org\/wiki\/\u0635\u0648\u0631\u0629_\u0646\u0645\u0637\u064a\u0629<\/a><br \/>\n7- <a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC2705986\/\">https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC2705986\/<\/a><br \/>\n8- &#8220;\u0645\u0635\u0637\u0644\u062d \u0645\u0646 \u0627\u0644\u062c\u0645\u0627\u0639\u0629 (Ingroups) \u0641\u064a <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B9%D9%84%D9%85_%D8%A7%D9%84%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9\">\u0639\u0644\u0645 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639<\/a> <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B9%D9%84%D9%85_%D8%A7%D9%84%D9%86%D9%81%D8%B3_%D8%A7%D9%84%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9%D9%8A\">\u0648\u0639\u0644\u0645 \u0627\u0644\u0646\u0641\u0633 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a<\/a> \u0647\u064a <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%85%D8%AC%D9%85%D9%88%D8%B9%D8%A9_%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9%D9%8A%D8%A9\">\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629<\/a> <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%86%D8%B8%D8%B1%D9%8A%D8%A9_%D8%AA%D8%B5%D9%86%D9%8A%D9%81_%D8%A7%D9%84%D8%B0%D8%A7%D8%AA\">\u064a\u064f\u0639\u0631\u0641 \u0627\u0644\u0634\u062e\u0635 \u0646\u0641\u0633\u0647<\/a> \u0628\u0623\u0646\u0647 \u064a\u0646\u062a\u0645\u064a (\u064a\u062a\u0645\u0627\u0647\u0649) \u0645\u0639\u0647\u0627 \u0646\u0641\u0633\u064a\u0627 \u0643\u0639\u0636\u0648. \u0648\u0639\u0644\u0649 \u0627\u0644\u0646\u0642\u064a\u0636 \u0645\u0635\u0637\u0644\u062d \u062e\u0627\u0631\u062c \u0627\u0644\u062c\u0645\u0627\u0639\u0629 (outgroups) \u0648\u0627\u0644\u0630\u064a \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0641\u0626\u0629 \u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u0644\u0627 \u064a\u062a\u0639\u0627\u0631\u0641 (\u064a\u062a\u0645\u0627\u0647\u064a) \u0645\u0639\u0647\u0627 \u0627\u0644\u0641\u0631\u062f \u0648\u0644\u0627 \u064a\u0646\u062a\u0645\u064a \u0644\u0647\u0627. \u00a0\u0648\u0642\u062f \u064a\u062c\u062f \u0627\u0644\u0634\u062e\u0635 \u0623\u0646\u0647 \u0645\u0646 \u0627\u0644\u0645\u0641\u064a\u062f \u0644\u0647 \u0646\u0641\u0633\u064a\u064b\u0627 \u0623\u0646 \u064a\u0646\u0638\u0631 \u0625\u0644\u0649 \u0646\u0641\u0633\u0647 \u0643\u062c\u0632\u0621 \u0645\u0646 \u062c\u0645\u0627\u0639\u0629 \u0648\u0641\u0642\u064b\u0627 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B9%D8%B1%D9%82%D9%8A%D8%A9\">\u0644\u0639\u0631\u0642\u0647<\/a> \u0623\u0648 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%AB%D9%82%D8%A7%D9%81%D8%A9\">\u062b\u0642\u0627\u0641\u062a\u0647<\/a> \u0623\u0648 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%AC%D9%86%D8%B3_(%D8%AA%D9%88%D8%B6%D9%8A%D8%AD)\">\u062c\u0646\u0633\u0647<\/a> \u0623\u0648 \u0639\u0645\u0631\u0647 \u0623\u0648 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%AF%D9%8A%D9%86\">\u062f\u064a\u0646\u0647<\/a>. \u00a0\u0648\u0642\u062f \u062a\u0628\u064a\u0646 \u0623\u0646 \u0627\u0644\u0639\u0636\u0648\u064a\u0629 \u0627\u0644\u0646\u0641\u0633\u064a\u0629 \u0641\u064a \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629 \u064a\u0635\u0627\u062d\u0628\u0647\u0627 \u0639\u062f\u062f \u0643\u0628\u064a\u0631 \u0645\u0646 \u0627\u0644\u0638\u0648\u0627\u0647\u0631.\u00a0 \u0627\u0646\u062a\u0634\u0631\u062a \u0647\u0630\u0647 \u0627\u0644\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0645\u0646 \u0642\u0628\u0644 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%87%D9%86%D8%B1%D9%8A_%D8%AA%D8%A7%D8%AC%D9%81%D9%8A%D9%84\">\u0647\u0646\u0631\u064a \u062a\u0627\u063a\u0641\u064a\u0644<\/a> \u0648\u0632\u0645\u0644\u0627\u0626\u0647 \u062e\u0644\u0627\u0644 \u0639\u0645\u0644\u0647 \u0641\u064a \u0635\u064a\u0627\u063a\u0629 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%86%D8%B8%D8%B1%D9%8A%D8%A9_%D8%A7%D9%84%D9%87%D9%88%D9%8A%D8%A9_%D8%A7%D9%84%D8%A7%D8%AC%D8%AA%D9%85%D8%A7%D8%B9%D9%8A%D8%A9\">\u0646\u0638\u0631\u064a\u0629 \u0627\u0644\u0647\u0648\u064a\u0629 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a\u0629<\/a>. \u0648\u0642\u062f \u062d\u064f\u062f\u062f\u062a \u0623\u0647\u0645\u064a\u0629 \u0647\u0630\u0627 \u0627\u0644\u062a\u0635\u0646\u064a\u0641 \u0628\u0627\u0633\u062a\u062e\u062f\u0627\u0645 \u0637\u0631\u064a\u0642\u0629 \u062a\u0633\u0645\u0649 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%86%D9%85%D9%88%D8%B0%D8%AC_%D8%A7%D9%84%D9%85%D8%AC%D9%85%D9%88%D8%B9%D8%A9_%D8%A7%D9%84%D8%A3%D8%AF%D9%86%D9%89\">\u0646\u0645\u0648\u0630\u062c \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0629 \u0627\u0644\u0623\u062f\u0646\u0649<\/a>. \u0648\u0648\u062c\u062f \u062a\u0627\u063a\u0641\u0644 \u0648\u0632\u0645\u0644\u0627\u0624\u0647 \u0623\u0646 \u0627\u0644\u0646\u0627\u0633 \u064a\u0645\u0643\u0646 \u0623\u0646 \u064a\u0634\u0643\u0644\u0648\u0627 \u0645\u062c\u0645\u0648\u0639\u0627\u062a \u0630\u0627\u062a\u064a\u0629 \u0627\u0644\u062a\u0641\u0636\u064a\u0644 \u0641\u064a \u063a\u0636\u0648\u0646 \u062f\u0642\u0627\u0626\u0642\u060c \u0648\u0623\u0646 \u0647\u0630\u0647 \u0627\u0644\u0645\u062c\u0645\u0648\u0639\u0627\u062a \u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0634\u0643\u0644 \u062d\u062a\u0649 \u0639\u0644\u0649 \u0623\u0633\u0627\u0633 \u062e\u0635\u0627\u0626\u0635 \u062a\u0628\u062f\u0648 \u062a\u0627\u0641\u0647\u0629\u060c \u0645\u062b\u0644 \u062a\u0641\u0636\u064a\u0644 \u0644\u0648\u062d\u0627\u062a \u0645\u0639\u064a\u0646.&#8221; \u060c \u0645\u0642\u062a\u0628\u0633 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646: <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%85%D9%86_%D8%A7%D9%84%D8%AC%D9%85%D8%A7%D8%B9%D8%A9_%D9%88%D8%AE%D8%A7%D8%B1%D8%AC_%D8%A7%D9%84%D8%AC%D9%85%D8%A7%D8%B9%D8%A9\">https:\/\/ar.wikipedia.org\/wiki\/\u0645\u0646_\u0627\u0644\u062c\u0645\u0627\u0639\u0629_\u0648\u062e\u0627\u0631\u062c_\u0627\u0644\u062c\u0645\u0627\u0639\u0629<\/a><br \/>\n9- \u0627\u0644\u0645\u0646\u0628\u0647 (stimuli) \u0641\u064a <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%B9%D9%84%D9%85_%D9%88%D8%B8%D8%A7%D8%A6%D9%81_%D8%A7%D9%84%D8%A3%D8%B9%D8%B6%D8%A7%D8%A1\">\u0639\u0644\u0645 \u0648\u0638\u0627\u0626\u0641 \u0627\u0644\u0623\u0639\u0636\u0627\u0621<\/a> \u0647\u0648 \u062a\u063a\u064a\u064a\u0631 \u0642\u0627\u0628\u0644 \u0644\u0644\u062a\u062d\u062f\u064a\u062f \u0641\u064a \u0627\u0644\u0628\u064a\u0626\u0629 \u0627\u0644\u062f\u0627\u062e\u0644\u064a\u0629 \u0623\u0648 \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629. \u00a0\u062a\u0633\u0645\u0649 \u0642\u062f\u0631\u0629 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%A7%D9%84%D9%83%D8%A7%D8%A6%D9%86_%D8%A7%D9%84%D8%AD%D9%8A\">\u0627\u0644\u0643\u0627\u0626\u0646 \u0627\u0644\u062d\u064a<\/a> \u0623\u0648 \u0627\u0644\u0639\u0636\u0648 \u0639\u0644\u0649 \u0627\u0644\u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0644\u0644\u0645\u0624\u062b\u0631\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0628\u0627\u0644\u062d\u0633\u0627\u0633\u064a\u0629. \u0639\u0646\u062f\u0645\u0627 \u062a\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u0627\u062a \u0627\u0644\u062d\u0633\u064a\u0629 \u0644\u0645\u0646\u0628\u0647\u060c \u0641\u0625\u0646\u0647 \u0639\u0627\u062f\u0629 \u0645\u0627 \u064a\u062b\u064a\u0631 \u0623\u0648 \u064a\u0624\u062b\u0631 \u0641\u064a \u0631\u062f\u0629 \u0641\u0639\u0644 \u0628\u0627\u0644\u062c\u0633\u0645. \u00a0\u064a\u0645\u0643\u0646 \u0644\u0647\u0630\u0647 \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u0627\u062a \u0627\u0644\u062d\u0633\u064a\u0629 \u0623\u0646 \u062a\u062a\u0644\u0642\u0649 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0645\u0646 \u062e\u0627\u0631\u062c \u0627\u0644\u062c\u0633\u0645\u060c \u0643\u0645\u0627 \u0647\u0648 \u0627\u0644\u062d\u0627\u0644 \u0641\u064a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u0627\u062a \u0627\u0644\u0644\u0645\u0633\u064a\u0629 \u0627\u0644\u0645\u0648\u062c\u0648\u062f\u0629 \u0641\u064a \u0627\u0644\u062c\u0644\u062f \u0623\u0648 \u0645\u0633\u062a\u0642\u0628\u0644\u0627\u062a \u0627\u0644\u0636\u0648\u0621 \u0641\u064a \u0627\u0644\u0639\u064a\u0646\u060c \u0648\u0643\u0630\u0644\u0643 \u0645\u0646 \u062f\u0627\u062e\u0644 \u0627\u0644\u062c\u0633\u0645\u060c \u0643\u0645\u0627 \u0647\u0648 \u0627\u0644\u062d\u0627\u0644 \u0641\u064a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u0627\u062a \u0627\u0644\u0643\u064a\u0645\u064a\u0627\u0626\u064a\u0629 \u0648\u0645\u0633\u062a\u0642\u0628\u0644\u0627\u062a \u0627\u0644\u062d\u0631\u0643\u0629. \u00a0\u0627\u0644\u0645\u062b\u064a\u0631\u0627\u062a \u0627\u0644\u062e\u0627\u0631\u062c\u064a\u0629 \u0642\u0627\u062f\u0631\u0629 \u0639\u0644\u0649 \u0625\u062d\u062f\u0627\u062b \u0631\u062f \u0641\u0639\u0644 \u0641\u064a \u062c\u0645\u064a\u0639 \u0623\u0646\u062d\u0627\u0621 \u0627\u0644\u062c\u0633\u0645\u060c \u0643\u0645\u0627 \u0647\u0648 \u0627\u0644\u062d\u0627\u0644 \u0641\u064a \u0627\u0633\u062a\u062c\u0627\u0628\u0629 \u0627\u0644\u0643\u0631 \u0648\u0627\u0644\u0641\u0631 \u0627\u0644\u0630\u064a \u064a\u062d\u062f\u062b \u0646\u062a\u064a\u062c\u0629 \u0644\u0625\u062b\u0627\u0631\u0629 <a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D8%A7%D9%84%D8%AC%D9%87%D8%A7%D8%B2_%D8%A7%D9%84%D8%B9%D8%B5%D8%A8%D9%8A_%D8%A7%D9%84%D9%85%D8%B1%D9%83%D8%B2%D9%8A\">\u0627\u0644\u062c\u0647\u0627\u0632 \u0627\u0644\u0639\u0635\u0628\u064a \u0627\u0644\u0633\u0645\u0628\u062b\u0627\u0648\u064a<\/a>&#8220;. \u0645\u0642\u062a\u0628\u0633 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646:\u00a0<a href=\"https:\/\/ar.wikipedia.org\/wiki\/%D9%85%D9%86%D8%A8%D9%87_(%D8%B9%D9%84%D9%85_%D9%88%D8%B8%D8%A7%D8%A6%D9%81_%D8%A7%D9%84%D8%A3%D8%B9%D8%B6%D8%A7%D8%A1)\">https:\/\/ar.wikipedia.org\/wiki\/\u0645\u0646\u0628\u0647_(\u0639\u0644\u0645_\u0648\u0638\u0627\u0626\u0641_\u0627\u0644\u0623\u0639\u0636\u0627\u0621)<\/a><br \/>\n10- <a href=\"https:\/\/socialpsychonline.com\/2016\/03\/the-mere-exposure-effect\/\">https:\/\/socialpsychonline.com\/2016\/03\/the-mere-exposure-effect\/<\/a><br \/>\n11- &#8220;\u0633\u0644\u0627\u0633\u0629 \/ \u0637\u0644\u0627\u0642\u0629 \u0627\u0644\u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u062d\u0633\u064a \u0647\u064a \u0627\u0644\u0634\u0639\u0648\u0631 \u0627\u0644\u0634\u062e\u0635\u064a \u0628\u0627\u0644\u0633\u0647\u0648\u0644\u0629 \u0623\u0648 \u0627\u0644\u0635\u0639\u0648\u0628\u0629 \u0623\u062b\u0646\u0627\u0621 \u0645\u0639\u0627\u0644\u062c\u0629 \u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0627\u0644\u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u062d\u0633\u064a [\u0623\u064a \u0627\u0644\u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u0645\u0646 \u062e\u0644\u0627\u0644\u0647\u0627 \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0637\u0628\u064a\u0639\u0629 \u0648\u0645\u0639\u0646\u0649 \u0627\u0644\u0645\u062b\u064a\u0631\u0627\u062a \u0627\u0644\u062d\u0633\u064a\u0629 \u0648\u062a\u0641\u0633\u064a\u0631\u0647\u0627 <sup>(12)<\/sup>]. \u0623\u0643\u062f\u062a \u0645\u062c\u0645\u0648\u0639\u0629 \u0643\u0628\u064a\u0631\u0629 \u0645\u0646 \u0627\u0644\u0623\u0628\u062d\u0627\u062b \u0627\u0644\u0622\u0646 \u0623\u0646 \u0627\u0644\u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0623\u0643\u062b\u0631 \u0633\u0644\u0627\u0633\u0629 \u062a\u0624\u062f\u064a \u0625\u0644\u0649 \u062a\u0642\u064a\u064a\u0645\u0627\u062a \u0625\u064a\u062c\u0627\u0628\u064a\u0629 \u0644\u0645\u062b\u064a\u0631\u0627\u062a \u0627\u0644\u0625\u062f\u0631\u0627\u0643 \u0627\u0644\u062d\u0633\u064a&#8221; \u060c \u062a\u0631\u062c\u0645\u0646\u0627\u0647 \u0645\u0646 \u0646\u0635 \u0648\u0631\u062f \u0639\u0644\u0649 \u0647\u0630\u0627 \u0627\u0644\u0639\u0646\u0648\u0627\u0646:\u00a0<a href=\"https:\/\/www.richardsonthebrain.com\/perceptual-information\">https:\/\/www.richardsonthebrain.com\/perceptual-information<\/a><br \/>\n12- <a href=\"https:\/\/www.richardsonthebrain.com\/perceptual-information\">https:\/\/www.richardsonthebrain.com\/perceptual-information<\/a><br \/>\n13- <a href=\"https:\/\/psycnet.apa.org\/record\/1990-24465-001\">https:\/\/psycnet.apa.org\/record\/1990-24465-001<\/a><br \/>\n14- <a href=\"https:\/\/www.fe.training\/free-resources\/portfolio-management\/international-diversification\/\">https:\/\/www.fe.training\/free-resources\/portfolio-management\/international-diversification\/<\/a><br \/>\n15- <a href=\"https:\/\/academic.oup.com\/rfs\/article-abstract\/14\/3\/659\/1577165\">https:\/\/academic.oup.com\/rfs\/article-abstract\/14\/3\/659\/1577165<\/a><\/h5>\n<p><strong>\u0627\u0644\u0645\u0635\u062f\u0631 \u0627\u0644\u0631\u0626\u064a\u0633:<\/strong><br \/>\n<a href=\"https:\/\/thedecisionlab.com\/biases\/mere-exposure-effect\">https:\/\/thedecisionlab.com\/biases\/mere-exposure-effect<\/a><\/p>\n<figure id=\"attachment_15540\" aria-describedby=\"caption-attachment-15540\" style=\"width: 127px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-15540\" src=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a-281x300.jpg\" alt=\"\" width=\"127\" height=\"135\" srcset=\"https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a-281x300.jpg 281w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a-140x150.jpg 140w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a-70x75.jpg 70w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a-155x165.jpg 155w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a-192x205.jpg 192w, https:\/\/www.qatifscience.com\/wp-content\/uploads\/2022\/04\/\u0639\u062f\u0646\u0627\u0646-\u062d\u0627\u062c\u064a.jpg 309w\" sizes=\"auto, (max-width: 127px) 100vw, 127px\" \/><figcaption id=\"caption-attachment-15540\" class=\"wp-caption-text\"><span style=\"color: #0000ff; font-size: 8pt;\">\u0627\u0644\u0623\u0633\u062a\u0627\u0630 \u0639\u062f\u0646\u0627\u0646 \u0623\u062d\u0645\u062f \u0627\u0644\u062d\u0627\u062c\u064a<\/span><\/figcaption><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Why do we prefer things that we are familiar with? What is the Mere Exposure Effect? (The Decision Lab &#8211; \u0645\u0648\u0642\u0639: \u0645\u0639\u0645\u0644 \u0627\u0644\u0642\u0631\u0627\u0631) \u00a0\u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636 (\u0645\u0628\u062f\u0623 \u0627\u0644\u0623\u0644\u0641\u0629) \u0645\u0627 \u0647\u0648 \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636\u061f \u062a\u0623\u062b\u064a\u0631 \u0627\u0644\u062a\u0639\u0631\u0636 \u0627\u0644\u0645\u062d\u0636(1) \u064a\u0639\u0646\u064a \u0645\u064a\u0644\u0646\u0627 \u0625\u0644\u0649 \u062a\u0641\u0636\u064a\u0644 \u0623\u0634\u064a\u0627\u0621 \u0644\u0645\u062c\u0631\u062f \u0623\u0646\u0646\u0627 \u0646\u0623\u0644\u0641\u0647\u0627. \u00a0\u0644\u0647\u0630\u0627 \u0627\u0644\u0633\u0628\u0628\u060c \u064a\u064f\u0639\u0631\u0641 \u0623\u064a\u0636\u064b\u0627 \u0628\u0625\u0633\u0645 \u0645\u0628\u062f\u0623 \u0627\u0644\u0623\u0644\u0641\u0629. \u0623\u064a\u0646 \u064a\u0644\u0627\u062d\u0638 \u0647\u0630\u0627 \u0627\u0644\u062a\u062d\u064a\u0632\u061f &hellip;<\/p>\n","protected":false},"author":4,"featured_media":16926,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[19],"tags":[],"class_list":["post-16922","post","type-post","status-publish","format-standard","has-post-thumbnail","","category-19"],"_links":{"self":[{"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/posts\/16922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=16922"}],"version-history":[{"count":5,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/posts\/16922\/revisions"}],"predecessor-version":[{"id":16930,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/posts\/16922\/revisions\/16930"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=\/wp\/v2\/media\/16926"}],"wp:attachment":[{"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=16922"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=16922"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.qatifscience.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=16922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}